Advertising That Generates Calls, Not Just Clicks

Google Ads, Local Services Ads, and retargeting — managed by specialists who only work with service contractors. Every dollar tracked, every lead attributed.

Most contractors waste money on ads because nobody's watching the details. Wrong keywords, broad targeting, no call tracking, no landing pages. We build and manage ad campaigns specifically for service businesses — targeting the right searches, in the right areas, with pages built to convert clicks into calls. And we track everything so you know exactly what your money is doing.

65%
of high-intent searches click on ads
200%
average ROI for service contractor ads
<7
days to your first leads
100%
your ad accounts — you own them

What's included

Google Search Ads

Show up at the top of Google when homeowners search for your services. High-intent clicks from people ready to hire.

Local Services Ads

Google Guaranteed badge and pay-per-lead pricing. Show up above regular ads with your reviews and business info.

Retargeting

Stay in front of people who visited your website but didn't call. Remind them you exist when they're ready to decide.

Landing Pages

Purpose-built pages designed for one thing — converting clicks into calls. No distractions, just a clear path to contact you.

Transparent Reporting

See every dollar spent, every click, every call. Real-time dashboard so you always know your cost per lead and ROI.

Budget Optimization

We continuously shift budget toward the keywords and campaigns that generate the most leads at the lowest cost.

Why it matters

  • Leads within days of launch — not months of waiting
  • You only pay when someone clicks — no wasted impressions
  • Target specific service areas down to the zip code
  • Flexible budget you can adjust anytime based on capacity
  • Every lead tracked with call recording so you know what's working

See what your ads should be doing

15 minutes. No pitch. We'll review your current ad performance and show you where you're leaving leads on the table.

How we do it

01

Research

We analyze your market, competitors, and highest-value services to build a targeted keyword and campaign strategy.

02

Build

We create your campaigns, write your ad copy, build conversion-optimized landing pages, and set up tracking.

03

Launch

Campaigns go live. You start getting leads within the first week while we monitor performance closely.

04

Optimize

We continuously refine bids, keywords, and ad copy based on real data — cutting waste and scaling what works.

Common questions

Most service contractors see strong results with $1,000-$3,000/month in ad spend (separate from management fees). The right budget depends on your market, competition, and how many leads you can handle. We'll recommend a starting budget based on your specific situation and scale from there.

Google Ads (Search) charges per click and shows text ads at the top of search results. Local Services Ads (LSA) charges per lead, shows your business with a Google Guaranteed badge above regular ads, and includes your reviews and contact info. Most clients run both for maximum visibility.

Every call is recorded and tracked. Every form submission is logged. You can see exactly how many leads each campaign generates and what each lead costs. We review performance weekly and cut anything that isn't producing. Plus, you have 24/7 access to your live dashboard.

Yes. Your Google Ads account, your campaigns, your data — it's all yours. We set everything up under your business so you're never locked in. If you leave, you take everything with you.

Yes. Google Ads lets you set daily budgets, and we manage those closely. You'll never get a surprise bill. We also recommend starting conservative and scaling up as we prove ROI — no pressure to spend more than you're comfortable with.

Start advertising smarter

15 minutes. No pitch. Just a clear look at how your ad spend could be working harder.

Contractor Advertising | The Service Marketing Guys